by Clare O’Keefe
With Thanksgiving right around the corner, before we know it, Christmas will be here. Many stores are bringing out their Christmas decorations and holiday themed items. Like many other stores, Starbucks brought out their holiday themed item, their famous holiday cups.
Starbucks began their holiday cup tradition in 1997. Ever since then they have brought out the red cups around the first of November to kick off the holiday season.
Starbucks made a recent change this year with the red cups. In years past, Starbucks cups have featured snowflakes, snowmen, reindeer and other iconic Christmas images. Starbucks decided to change their cups once again and decided on just plain red cups.
What’s the big deal someone might ask? Well according to the Washington Post, Joshua Feuerstein, an Arizona based evangelist and social media personality, said “Starbucks removed Christmas from their cups because they hate Jesus.”
Feurestein posted a video about his views on November 5 and gained over 11 million views. His video sparked many other people’s thoughts and own opinions. Some Christians are saying that this is an outrage and an attack on Christianity. GOP presidential candidate, Donald Trump, suggested in a rally in Illinois that we perhaps should all boycott Starbucks.
Starbucks vice-president of design and content, Jeffrey Fields, said, “we have anchored the design with the classic Starbucks holiday red that is bright and exciting.”
According to fortune.com, Starbucks released a statement saying “Starbucks is inviting customers to create their owns stories with a red cup that mimics a blank canvas.”
While there are many Christians and other people who do find the lack of design on the Starbucks cup insulting, many people are finding this whole situation a little dramatic.
Many people are being vocal on twitter and saying that it is just a cup; saying that they think that a cup has nothing to do with Christianity or Jesus. Others are saying that Starbucks never had anything to do with Jesus and the real nature of Christmas, it only was ever related to the commercialized parts of Christmas.
Comedian, Ellen DeGeneres, has taken her own crack at this whole Christmas cup controversy. She jokingly refers to the Christmas cups as “Satan sippers.” On her show DeGeneres says, “the old cups had Snowflakes, Santa sleighs and elves, you know all those things you find in the Bible.”
In the long run, will the design on the Starbucks cup really matter? Some think it may, others think not. Regardless, we should be able to put differences aside and enjoy the holiday season.